Alexander Wang unleashed his first campaign video yesterday in collaboration with Craig McDean (photographer), Fabien Baron (creative director) and Karl Templer (stylist).
Inspired by his 'Wall Street' Fall 2010 collection, the short clip featuring Abbey Lee Kershaw, unfolds in a raw and visually arresting dreamscape.
"It's abstracted", said Wang, "Abbey's not walking down Wall Street past buildings, but there's wind and newspapers flying all over the place. It's very moody and seductive. Rather than saying, 'Here's the product,' this is more about expressing ourselves."
- A x
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